All The Little Things http://atltbook.com Building Big Ideas On The Web Sat, 16 May 2009 09:10:17 +0000 http://wordpress.org/?v=2.7 en hourly 1 A Few Little Things http://atltbook.com/a-few-little-thing http://atltbook.com/a-few-little-thing#comments Fri, 16 Jan 2009 05:42:59 +0000 Steve Spalding http://atltbook.com/?p=1 I am Steve Spalding, blogger, entrepreneur and Internet-type person. This is my book.

All the Little Things is a book about the Internet.

It’s about building great things using the Internet and it’s about understanding the opportunities available to anyone with drive, creativity and a whole lot of grit. Said with a little more flourish, it’s a book about dreams, reality and all the work in between. I wrote this partially as a proof that I could do it (books are hard for blogging types) and mostly as an answer to the hundreds of phone calls, emails and other such correspondence I’ve received from entrepreneurs and creative types about how their product can overcome the noise.

When you’re done, I want you to be inspired to do something useful, to build that great project, to overcome inertia, to take the world by the horns and other such inspirational bits. In exchange for changing your life, I am going to ask a few small favors from you.

I want you to read the book, front to back, in its entirety. To help, I am offering you a complete version for free.

I want you to buy a copy of the book. Why? Not only are you helping to support all the hard work that has gone into this book, on top of that you will get exclusive access to all the revisions and additional content.

Finally,

I want you to tell everyone you know about this book. Which means I want this book to be so ridiculously useful to you that you can’t help by talking about it. The only way to do that is by giving me feedback. What do you want to see more of? What should be elaborated upon?

]]> http://atltbook.com/a-few-little-thing/feed Table Of Contents http://atltbook.com/table-of-contents http://atltbook.com/table-of-contents#comments Thu, 15 Jan 2009 23:36:54 +0000 Steve Spalding http://atltbook.com/?p=109 Week 0 - Introduction

Week 1 - Surveying the Landscape

  1. Welcome to the Internet

Week 2 - So, You Have An Idea?

  1. Let’s Get You Some New Ideas
  2. Controlling Your Creativity
  3. Nurturing the Seed

Week 3 - Something Small

  1. The Next Big Thing
  2. Now that that’s done, shall we begin?

Week 4 - Surviving Yourself

  1. First, some lessons to grow on
  2. If you survived, now your product exists but . . .
  3. It all comes down to money

Week 5 - Your Market

  1. A Canticle of Risk
  2. Surviving the culture of “free”
  3. What’s all this talk of utility?

Week 6 - Wish, Rinse and Repeat

  1. Your product hates you
  2. Some final hurdles

Week 7 - Launch Day And Beyond

  1. Finally it’s launch day
  2. Building For The Mainstream
  3. Writing a Pitch

Appendix

]]> http://atltbook.com/table-of-contents/feed